Introducing Smart Categories: AI-Powered Tagging for Your Events
The best event calendar is the one that runs itself.That's the direction every feature on the Seeker Events Network moves: less manual triage, more time on the work that actually…
The Community Event Ideas Playbook: 30 Ways to Get Your Whole Town Participating
The best community events turn an ordinary Saturday into the one everyone clears their calendar for: a taco trail downtown, kids racing between murals, a leaderboard ticking over on every…
Scavenger Hunt Ideas: The Complete Guide to Activating Any Audience
In Peoria County, Illinois, residents marked the county’s bicentennial by tracking down a herd of bison: 44 hand-painted, life-size sculptures hidden across the county. The Peoria County Bison Trek turned…
Brand Activation Events: 15 Real Examples and How to Run Your Own
In central London, lunch came out of a ten-foot-tall delivery bag. In a Grand Central Terminal storefront, commuters wandered into the eerie Lumon office from Severance. In New York, a…
35 Outdoor Scavenger Hunt Ideas for Teams, Brands, and Destinations
An outdoor scavenger hunt turns a park, a downtown, or a whole city into a game. Give people a list of things to find and photograph, a way to earn…
27 Conference Activities That Actually Get Attendees Talking
27 conference activities that actually get attendees talking, from five-minute icebreakers to gamified digital passports and citywide challenges.
How to Add Gamification to Any Event in Under a Week
You can take your next event from a standard agenda to a live, gamified experience, badges, leaderboards, photo check-ins and all, in under a week. This is the build plan…
Nature Scavenger Hunt: From Printed Checklist to Digital Passport Program
A nature scavenger hunt is one of the most underused formats in destination marketing. The core mechanic is genuinely compelling: give participants a mission, send them into the landscape, and…
Tourism SEO and AEO: How Destinations Get Found in Search and AI in 2026
Tourism SEO and AEO: How Destinations Get Found in Search and AI in 2026Organic search accounts for 44.6% of revenue across travel and hospitality, according to ColorWhistle’s 2025 travel SEO…
17 Examples of Gamification in Business (and What They Actually Get Right)
Most "examples of gamification" articles open with a definition, list a dozen apps with progress bars, and call it a day. We've read enough of them. The interesting question is…
How Hotels Turn Local Events Into Longer Stays
A guest books two nights in Stockton. She's there for a work meeting, but while she's checking rates on the hotel website she sees an embedded events feed: karaoke night…
What Is Event Management? A Complete Guide to How Events Come Together
Event management is the process of planning, organizing, coordinating, and executing an event from initial concept through post-event wrap-up. It covers every operational element that makes an event actually work:…
Product Updates: Spring 2026
The Spring 2026 release brings new tools to manage user-generated content in Seeker XP, plus powerful new admin features and source whitelisting for Seeker Events Network. Here's what's new.
7 Facts You Didn’t Know About Seeker Events Network
Most event calendars don't fail because nobody cares. They fail because the work to fill them is brutal: scraping six platforms, chasing venues for submissions, hand-copying listings, and watching half…
Product Updates: Winter 2026
ICYMI, Seeker XP is officially here - and growing fast. This release marks our first round of product updates since launch, along with several exciting enhancements to Seeker Events Network.…
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[WEBINAR] Introducing Seeker XP: Gamify Real-World Engagement
Today marks a major milestone in Seeker’s journey. After two years of partnering with destinations, marketers, event producers, and experiential teams to examine the behavioral drivers of participation, we built…
Product Updates: October 2025
Seeker Events Network is growing like gangbusters and your feedback has been invaluable. This month we've rolled out powerful new features to make discovering, curating, and sharing local events even…
Introducing Featured Events and Region Filter
We’re excited to roll out two powerful updates to Seeker Events Network: Featured Events and Custom Regions. These new capabilities give you more flexibility to curate, highlight, and share the…
Product Updates: May 2025
We launched Seeker Events Network to solve a problem every community faces: too many great events, too little visibility. The response has been overwhelming—more communities and organizers are joining the…