Your calendar is only as good as what shows up on it. In October, we gave you six new ways to decide exactly that — which events appear publicly, how they’re labeled, what information gets collected, and how that content flows to your website and email. It’s all live in your Seeker Events Network account.
Collections: Your Hand-Picked Highlights
Not every event deserves equal billing. Sometimes you want to surface a dozen Thanksgiving picks above the noise, or put your Restaurant Week headliners in a carousel that skips the rest. Collections let you do that.
Create a named collection — “My Thanksgiving Highlights,” say — then add events individually or in batch. Drag them into the order you want. When you’re ready to publish, set your calendar widget to pull from that collection and choose carousel layout. Your curated lineup, your sequence, no filtering required.
Custom Properties: Fields That Fit Your Listings
Every market has fields that matter to it and not to anyone else. A pet-friendly toggle. A parking situation. A wheelchair accessibility rating. Custom properties let you add those fields directly to event listings in Seeker Events Network.
Create the field, set its type, decide whether it shows publicly or stays internal. From there, it’s editable right in the event detail view. If you’re using the Editorial Layout (more on that below), custom properties render there too — so the information actually reaches the people looking for it.
Private Categories: Organize Backstage, Keep the Front Clean
This one’s for everyone who has ever wanted to tag events for internal workflows without cluttering the public calendar. Private categories are exactly what they sound like: they exist in your dashboard, they’re available to your team for tagging and filtering, but they’re invisible to anyone visiting your public-facing calendar.
Tag an event “Sponsor Priority” or “Review Pending” and it shows up in your manage-events view, filtered and sorted the way you need it. Your visitors never see it. The public calendar stays clean. If you want AI to handle event categories automatically, check out Smart Categories.
Submission Form Customizations
The events coming through your submission form know things you need to know. Are they interested in sponsorship opportunities? Do they need accessibility accommodations? Are they open to being featured in your content?
Now you can ask. Add any custom property to your submission form — set it as required or optional, choose the field type (dropdown, toggle, text). You can also add terms of service requiring agreement before a submission goes through. What submitters tell you comes in with the event and lives on the listing, where your team can act on it.
Saved Widgets and the Editorial Layout
Two updates that belong together.
Saved Widgets lets you save any calendar widget — website embed or email format — directly to your dashboard. When something changes in Seeker Events Network, your saved widget updates automatically. No regenerating embed code, no copy-paste cycle. Set it up once; it stays current.
The Editorial Layout is a new widget layout type built for a specific job: long-form blog posts featuring upcoming events. It’s designed to live inside editorial content, displays custom properties inline, and renders cleanly in that context. If you’re writing a “what’s happening this weekend” post and want to pull in real, live events from your calendar, this is the layout for it. For destination marketing organizations, publishers, and arts councils, the Editorial Layout opens up a new way to blend event discovery directly into editorial content.
All Live in Your Account
Every feature you’ve seen here is live right now. Log in and explore — Collections are under your Events menu, Custom Properties and Private Categories are in Settings, and the Editorial Layout is available in the widget builder.
We’ll be back in November with the next set of updates. As always, what gets built next is shaped by what you’re asking for — so keep the feedback coming. Whether you’re a destination marketing organization, a chamber, or a regional publisher, these tools are built for the work you do. If you missed the Spring 2026 release, that’s worth a read too. And if you’re newer to Seeker Events Network, we’ve got the full rundown on how it works.